Privacy Policy

Effective Date: April 14, 2025

Nife AI ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and share information when you use our website, products, and services (collectively, the "Services").

By accessing or using Nife AI, you agree to the terms of this Privacy Policy.

1. Information We Collect

We collect the following types of information when you use Nife AI:

Information You Provide

• Personal Information: When you sign up, we may collect your name, email address, zip code, dietary preferences, fitness goals, and other details to personalize your experience.
   
• Payment Information: When purchasing a product, payment details are securely handled by our third-party payment processor (e.g., Stripe). We do not store your credit card information.
   

Automatically Collected Information

• Device & Usage Data: We may collect information about your browser, IP address, device type, time zone, and how you interact with our site.
   
• Cookies: We use cookies and similar tracking technologies to provide a smoother experience and analyze site traffic.
   

2. How We Use Your Information

We use your information to:

• Generate and deliver personalized meal plans based on your preferences and goals
   
• Improve and optimize our Services
   
• Communicate with you via email or SMS (if consented)
   
• Process transactions
   
• Detect and prevent fraud or misuse
   

3. SMS Text Message Policy (Opt-In Disclosure)

By entering your phone number on our website and checking the SMS consent box, you agree to receive text messages from Nife AI regarding your meal plans, account updates, and relevant promotional offers.

• Message and data rates may apply.
   
• Message frequency varies.
   
• You may opt out of receiving text messages at any time by replying STOP to any message.
   
• For help, reply HELP or contact us at ivy@nife.ai.
   

We will never share your phone number with third parties for their own marketing purposes.

4. How We Share Your Information

We do not sell your personal information. We only share it in the following cases:

• Service Providers: We may share your data with third-party vendors that help us operate Nife AI (e.g., hosting, email delivery, analytics, or payment processing).
   
• Legal Requirements: We may disclose your information if required to comply with a law, regulation, or legal process.
   

5. Data Retention

We retain your information as long as necessary to provide our Services or as required by law. You may request deletion of your data at any time by contacting us.

6. Your Rights & Choices

You may:

• Access, update, or delete your personal information
   
• Opt out of marketing emails or SMS messages at any time
   
• Request a copy of the data we store about you
   

To do so, email us at ivy@nife.ai.

7. Children’s Privacy

Nife AI is not intended for use by children under 13. We do not knowingly collect personal data from children.

8. Data Security

We take appropriate measures to protect your data, but no system is 100% secure. We encourage you to use strong passwords and safeguard your account information.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We’ll notify you of significant changes by updating the date at the top and, when required, via email or a notice on our site.

10. Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact us at:

Email: ivy@nife.ai
Website: www.nife.ai